| Generating Massive Traffic Through Article Marketing |
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One of the most effective methods of generating traffic to your website is writing articles and submitting them to the article publishers. The efforts of the next few days may not drive any real traffic to your website but writing articles and submitting them will serve you well in the future and it is in your best interest to use this technique to your advantage. While you may not think you have any writing talent, you are probably incorrect. You may not be the next John Grisham, but you can effectively write about your website and products that you sell. Of course you need to know the rules for writing articles effectively. The number one rule is that the headline or title HAS To contain keywords pertaining to your website or product. This will be the determining factor when E-zine publishers or website owners decide if they want to publish your article. This is because they are aware of how much importance the search engines place on keywords in searches. * Note: The search engines are the method by which people find products or information that they are looking for on the Internet. To find those products or that information, they type key words into the search boxes of the search engines. For example; they might type in fish bait or fishing lures. The results that the search engines provide are based on the key words that the searcher uses. Your article title or headline MUST grab the reader's attention. Simply using a title of "Making Money" probably won't do. The title must grab the reader by the throat and not let him go. It must make the reader want to keep reading. "Making Money Online"... well, not very good either. How about "Making Money Online in Your Houseshoes" or "Making a Bundle Online Before Breakfast". Something to capture the reader's attention if they are interested in making money on the internet. The second most important few words in your article are in the first line of the first paragraph. Internet surfers have a notoriously short attention span and rarely actually read anything word for word unless it is information that they believe will serve their needs, solve a problem or make life better in general for them. So...the title...and the first line are the bait and the hook that you use to entice a reader to actually read the article. The first line needs to contain the key words, as well, and it also need to be attention getting. The fish were begging for more of this fish bait after my first cast! If you were a fisherman, you would keep reading. One more thing about your articles is that they need to be short if you intend to submit them to article banks. Very short! No more than 400 words but closer to 300 words would be more appropriate. Sometimes we can get carried away and all of a sudden have an article that is 1000 words or more. This can happen if you are writing about a subject in which you are interested and knowledgeable about. When this happens just break a long article down into a couple of shorter articles. Short sentences and short paragraphs will keep the reader's attention better than long wordy sentences or paragraphs. Your article should be a joy to read. Take it easy on those exclamation points. One exclamation point is all that is necessary to indicate importance or excitement... half a dozen are just rude. Your resource box at the end of the article is the part that is most important to you. Other website owners or E-zine publishers who download and reproduce your article are required to include your resource box. This box needs to contain your full name, your contact information and, most importantly, a link to your website. That link is the little thing that is going to help increase traffic for you. Warning! Your link should NOT word wrap! It must be complete, http://www.whatever.com. Not all email programs that are used by E-zine editors to send out their newsletters and E-zines support word-wrapped links so you can defeat the whole purpose of writing the article by word-wrapping your website url. Submitting Articles: Once you have found article banks and article repositories on the Internet by simple doing a search using your favorite search engine it is time to submit your articles. Every site has their own guidelines for accepting articles which you must follow or risk rejection. Software is available for use in automatically submitting articles to the article repositories and banks. The problem here is that most of the larger, more effective repositories and banks will not publish automated submissions. So even though this software can save time when submitting to smaller sites, this doesn't help much with the bigger more well known sites. Of course, submitting articles yourself is boring, tedious and time consuming work but it can provide you with a lot of targeted traffic. Each person reading your article will also be exposed to the link to your site. If your article is helpful and it provides good information, then these people will visit your site. Some may buy what you are selling or opt-in to your mailing list... or maybe some will do both. It is possible to find services that will submit your articles for you. For a fee of course. Another solution which I use is Unique Article Wizard. UAW submits unique articles to hundreds of article publishers at the click of a mouse. Spend a couple hours writing your article, click Publish and watch the traffic grow to your site. About the Author: Author Porfirio G Krasternak uses theUnique Article Wizard to make sure each article submitted is unique. For more information on how you can submit unique articles to all the article publishers, check outUnique Article Wizard. |
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